How one of Iceland’s Biggest Oil company’s Manages 140 Digital Screens Across 21 Locations

Olís, one of Iceland’s largest oil companies, has been using Signital to manage all its digital screens across the country for a year. Despite the complexity and scale of the implementation, the transition has been remarkably smooth, thanks to the flexibility of the system. Today, Olís operates 140 digital screens across 21 locations under three different brand names.

Simplifying the Signage Network

Managing digital signage across multiple locations can be challenging, but Signital has made it straightforward and accessible.

Silja Birgisdóttir, Marketing Manager at Olís, emphasizes how the company received excellent support from Signital throughout the onboarding process. The Signital team assisted in setting up the system and gradually transitioned one location at a time, ensuring a seamless shift.

User-Friendly for the marketing department

One of the key advantages of Signital is its user-friendly interface, making it easy for Olís’s marketing department to operate. The platform not only simplifies content management but also enhances efficiency and control over digital screens.

“When we run campaigns, it’s incredibly useful to schedule playlists and pre-plan content. This allows us to quickly upload new materials while ensuring outdated ads are automatically removed. It’s also convenient to create playlists for specific screens, ensuring essential displays, such as menu boards, remain consistent,” says Silja.

Improved Customer Experience & Increased Efficiency

Signital has transformed how Olís manages its content on digital displays. Previously, updating content was a time-consuming task, but with Signital, everything is centrally managed in the cloud.

“Our workflow is now more efficient and streamlined. We can easily distribute different content to various service stations, ensuring customers receive relevant and timely information,” explains Silja.

The Signital system has significantly reduced the time spent on monthly content updates and minimized the need for printed materials, further improving operational efficiency.

Exceptional Support from Signital

When asked about Signital’s customer service, Silja shared her positive experience:

“The support from Signital has been outstanding. We always receive quick responses and assistance whenever needed. Additionally, the overall service from Signital has been excellent. We would highly recommend this system to any company looking to enhance customer communication and leverage digital signage effectively.”

By leveraging Signital, Olís has optimized its digital signage strategy, ensuring a seamless and engaging experience.